About Us


b2 is a pan-Asian talent management and music services company. Headquartered in Hong Kong and with a team throughout Asia, we represent established stars as well as emerging talent, helping them grow in their home markets and break into new territories. In addition to Asian talent, we work closely with Western artists seeking to opportunities in this fast-growing region. We have worked with many of Asia’s top stars, as well as leading U.S. talent, growing their fan base in Asia.

Our record label, B2 Music, releases a series of Billboard, Vibe and SPIN-branded “Best of Asia” compilations, as well as other works by leading Asian artists. We have been a part of the A&R and production of some of the biggest recent hits in China, including the #1 song of 2017, as rated by QQ Music (Tencent).

Please click here for more information on our business units.